Market Visits

Will large malls be replaced by smaller, more convenient venues in Poland?

As the world is slowly coming out of lockdown, we have been lucky enough to go on real site visits again; this week Jacek discusses his site visit in Warsaw!

COVID-19

Office Place Recovery

Through the last 15 months, we have been using mobility data and applying it within 8,000 of our Retail Place boundaries to produce a weekly read on activity levels across the UK.

COVID-19

London has bounced back

The impact of the opening of outdoor seating on mobility levels in London, compared to pre-COVID (2019) and lockdown (January-April 2021)

GeoData

Modelled Traffic Volumes - a new product in our Road & Network data pack

Our new product in the Road & Network data pack - Modelled Traffic Volumes, answers the question "how busy is this road?"

Team Thoughts

What causes the online halo?

As much as the precise cause of the classic halo is not entirely settled, the online halo is not totally understood by retail planners. Yet their importance when planning and forecasting, means we need to both understand and model them when planning multi-channel networks.

Open Data Featured

Geolytix open Supermarket Retail Points - 20th Edition

The 20th version of Geolytix’s open data set; Retail Points, has now been released.

Team Thoughts

Mobility Data: Battle of Birmingham

Birmingham and the Black Country was a highly requested area for us to look at next, and we couldn't resist. This time we've looked at: Aston Villa, Birmingham City, West Brom and Wolves and the results certainly are interesting...

Awards

Geolytix wins a Queen's Award for Enterprise for International Trade

We are absolutely thrilled to announce that Geolytix has been awarded it's second Queen's Award for Enterprise. This year we are being recognised for our excellence in International Trade.

Our Team

Working in an International Community

Virtually working from home has been a change a lot of people have had to get used to in the past year. So imagine how tough it is to tackle that along with multiple time zones... Coco, based in China, discusses the perks (and challenges) of being part of a team spread across the globe

Our Team

Geolytix - Going Global

As Geolytix has been recognised with the Queen's Award for Enterprise: International Trade in April 2021, we look at our successes as a small but global company.

Market Visits

Need a site visit fix?

2020 was a year without travel, and in an industry where site visits are part of the job, we were restricted to site visits from a laptop! As the world is slowly coming out of lockdown, our location planners based in Australia have been lucky enough to go on real site visits again!

Team Thoughts

Mobility Data Proves It – North London is Ours

Whilst looking through our Unacast mobile device ping data, we decided to use the data to look at which team had the highest active devices on home matchdays. And the results are in.....

COVID-19

Vaccination journey

With vaccinations now leading the daily news coverage of COVID-19, I decided to focus on some positive data, a better alternative to reading the 'worsening news'. Using the XYZ framework which underpins MAPP, we have built an open app that visualises vaccination rates across the world.

Team Thoughts

Visualising Sakura (cherry-blossom)

With COVID muting hanami (flower-watching), the true meaning of Sakura - people gathering under the cherry blossoms drinking and picnicking - I decided to visualise the seasonal phenomenon (and plan my celebrations for next year).

Team Thoughts

The changing retail landscape

With more stores closing than opening in 2020, it is not surprising that UK high streets are left with empty retail units. Instead of leaving the spaces unused, developers are turning to new ways to use the space.

Census

Census 2021 - A big day for data

With census day soon approaching on Sunday the 21st of March, we thought we'd get Blair's take on this once in a decade event.

Our Team

Apprenticeship Reflection

After joining the team in August 2019, I have completed my Level 4 Analyst apprenticeship and was awarded a Distinction. I thought it would be time to reflect on my time at Geolytix so far.

Team Thoughts

International Women & GEOLYTIX

To celebrate International Women's Day, I thought it would be a brilliant time to celebrate all the fantastic women in the GEOLYTIX team

Team Thoughts

The Geography of Pokémon GO

With the nation locked away, its not surprising we turned to the world of AR and VR. To celebrate the 25th Anniversary of Pokémon, we delve into the phenomenon of Pokémon GO, and the impact on mobility and tourism alongside the growing presence of AR in the retail world.

GeoData Featured

Global Retail Places

Retail Places identify areas where potential customers are attracted to interact with a retail environment. Retail Venues sit within these to specifically define a concentration of retail within a retail place.

MAPP

MAPP Q+A: Location Intelligence for Location Planning

Jasmin, our MAPP product manager, answers some of our most common MAPP related questions

MAPP

Weekly Retail Recovery feeds and activity hotspot maps in MAPP

Mobile ping data is now integrated into MAPP allowing you to use real-life mobile activity data to inform your location decisions. Combining this with our Retail Recovery Index you can track retail recovery trends comparing against both regional and national averages.

Team Thoughts

Playing to win: Board Game Cafés and the Communal Meeting Space

The UK’s new indoor lifestyle has prompted a boom in the board game industry over the past year, building on past successes. Waiting to eat up this new demand are the country’s surviving board game cafés, provided we haven’t been too scared away from meeting up in person.

Open Data Featured

Geolytix Supermarket Retail Points V19

Our comprehensive data set of supermarket and convenience store locations across the UK, Retail Points, has now been updated and released the 19th version.

COVID-19

Australia: WFH to a COVID safe workplace.

We look at the effect 2020 has played on the workforce and employment patterns around Australia, a country on its journey out of lockdown.