Market Visits The Importance of Site Visits for Location Planners While data driven insights are essential, site visits are indispensable for Location Planning. Alison interviewed our Location Planners to find out why we do them and 10 top tips that might help you next time.
Market Visits Inside the Corner Store - ALDI Melbourne While Rachel was in Australia working on a client project she took time out to explore Melbourne CBD and visited the new ALDI format Corner Store.
Team Thoughts Featured Machine Learning within Location Planning Machine Learning is not new. We have used it in Location Planning for years, but new advancements mean now we can do more. Danny shares more about the Geolytix ML journey.
Market Visits Where the FAANGs live. Blair visited Battersea Power Station over the weekend and shared some of his thoughts.
Team Thoughts LondonShuffle Six years ago we had a team social to a newly opened Shuffleboard club called LondonShuffle. We were delighted to support them recently with some location data and analysis.
Team Thoughts Featured Porto: Bridges, Hills, Port and Viewpoints At last, time to dust off the trusty Geolytix tote for my first overseas adventure since the start of 2020. Where's Lou goes international... my first destination: Porto, Portugal's 'second city'.
Team Thoughts Blossom in the Year of the Tiger Coco discusses Chinese New Year traditions, and the slight alterations made throughout the pandemic.
Team Thoughts My work experience week at Geolytix Gagan Singh Virk joined us in October on a work experience placement from NewVic college. Here he details his week with us...
Team Thoughts Bonfire Societies - a Sussex phenomenon? Remember, remember the 5th of November... Realising her bonfire night was a Sussex tradition, Kate talks about the world of Bonfire Societies, using MAPP to look at the possible impact of the festivities road closures.
Team Thoughts Opening up the World of Location Planning with COOK COOK approached us, keen to open more shops and concessions; they requested a toolset that would help support them in understanding and analysing the potential of new locations. Challenge accepted, we got to work...
Team Thoughts The top 10 things I learned on the ten-year Geolytix journey Blair, our CEO has reflected on his 10 years at Geolytix, and has jotted down 10 things that he has learned in the past decade.
Team Thoughts 10 years of success stories Geolytix wouldn't be successful without its clients; to celebrate 10 years, we thought we would look back on 10 of our UK projects that have helped us become the company we are today.
Team Thoughts Refill Stores Can I get a refill? Zero waste suppliers are on the rise in the UK, and I've been trying out a few innovative local options.
Team Thoughts Growing our affluence (proxies) - finding the rich and the rest Sometimes to get the perfect data, you have to think outside the box. Faced with a data limitation, Clive our Data Scientist, turned to Facebook to answer a few affluence questions
Team Thoughts In-person events are back on and we couldn't be happier Our CEO Blair Freebairn headed to his first in-person event since before the pandemic started 18-months ago. Below he details the experience at ODI Canal Side Chats
Team Thoughts Is Food Delivery catering for the rural? The pandemic has brought us a 'new normal'; one such shift has been housing demand. With people looking to relocate to homes outside the city, we look at whether Food Delivery is catering for the Rural.
Team Thoughts How to juggle freelance work with a research degree: a masters guide Oliver Hall recently joined Geolytix as a freelance software configuration developer, whilst completing his Masters at the University of Leeds. Here he discusses juggling masters work, a new job and multiple laptop screens...
Team Thoughts 3 months after joining Geolytix and I've finally met the team in-person With offices now allowed to officially open, Lizzie - our latest associate- discusses how working from home didn't hinder the spirit and qualities of Geolytix shining through the virtual workplace.
Team Thoughts Is Poland turning discount? With discounters taking more and more market share in Poland, we thought it would be interesting to look at the journey of grocery retail in Poland through the years and try and answer the question: 'Is Poland turning discount?'
Team Thoughts EUROS 2020(1): The GEOLYTIX Top Trumps With the EUROS in full swing (and our office sweepstake well under way) we thought we would honour our appreciation of geography and celebrate the stadiums hosting the EUROS - as well as the teams themselves!
Team Thoughts Life has changed, and so has retail... With the one year mark of the start of the pandemic (and multiple lockdowns) far behind us, our Project Director based in China, thought it would be the perfect opportunity to discuss how life - and retail - has changed.
Team Thoughts What causes the online halo? As much as the precise cause of the classic halo is not entirely settled, the online halo is not totally understood by retail planners. Yet their importance when planning and forecasting, means we need to both understand and model them when planning multi-channel networks.
Team Thoughts Mobility Data: Battle of Birmingham Birmingham and the Black Country was a highly requested area for us to look at next, and we couldn't resist. This time we've looked at: Aston Villa, Birmingham City, West Brom and Wolves and the results certainly are interesting...
Team Thoughts Mobility Data Proves It – North London is Ours Whilst looking through our Unacast mobile device ping data, we decided to use the data to look at which team had the highest active devices on home matchdays. And the results are in.....
Team Thoughts Visualising Sakura (cherry-blossom) With COVID muting hanami (flower-watching), the true meaning of Sakura - people gathering under the cherry blossoms drinking and picnicking - I decided to visualise the seasonal phenomenon (and plan my celebrations for next year).